SWEET HAYAH INVITED TO SHOWCASE AT
SUPERBOWL 50 FESTIVITIES INCLUDE SAN FRANCISCO To LEVI STADIUM
Events Hosted by
Visit San Jose and
KPIX Morning Show Live from SuperBowl
By Nolan Apostle
magazine@eventcity.net
Contributing EditorEvent City Creative Magazine
The popular Rock Soul Funk Music group from San Jose, Sweet HayaH, has been invited to perform in Super Bowl 50 #SB50 activities. The band was invited last week and accepted the invitation over the weekend to perform live at two separate major Super Bowl events. The band will make an appearance at the San Francisco Super Bowl Headquarters on Friday February 5. Their show will take place at Visit San Jose's booth #IKnowTheWay at Super Bowl City presented by Verizon where they will perform on a small platform stage in front of a 20’ metal storage container which is the “home” of the San Jose Jazz Exhibit. The Live music for the Super Bowl City is curated by San Jose Jazz #SanJoseJazz, representing the best of the Bay Area.
Super Bowl City is spread out around
the Justin Herman Plaza area. It stretches from the Plaza to the Embarcadero around
to the foot of San Francisco's Market Street. Visit San Jose's #IKnowTheWay to San Jose
booth will be highlighted with the IKnowTheWay Hashtag. It is located at Exhibit
#17, across from Federal Reserve Bank. Sweet
HayaH will perform twice at this location (near the corner of Drumm and Market
Streets) from 6:30 to 8:30pm on Friday.
The
bands second event and 3rd performance in their Mini Super Bowl Tour
will bring them to Levi Stadium Saturday morning for a
featured performance on live TV as part of the official Super Bowl show, “KPIX Morning News, Live From Super Bowl City!” This show will air from 7-10am
Saturday morning, February 6.
The
KPIX Morning Show
will be broadcasting from Sens Restaurant in San Francisco. Sweet
HayaH will be broadcasting live between 7 and 8am and the planned format will
be that of a typical TV show’s hosted musical talent, as they will be leading
into and out of commercial breaks. The news anchors will ask the band questions
remotely (from Sens Restaurant) about what it means to the band to be involved
in the Super Bowl City performance. This show will be broadcast locally by CBS and
fed to their affiliates nationwide.
Sweet
HayaH is proud to be included in these festivities as part of this historic 50th
Super Bowl event. The bands manager, Gary Greenberg says, “We are honored to be
part of this historic event, the 50th Super Bowl and the band can’t
wait to share their sweetness with a TV audience.” He adds, “They’re excited
about their first live TV broadcast ever, and the fact that it is the Super
Bowl takes it to a whole new level of excitement for the band.”
ABOUT SWEET HAYAH
HayaH is the Arabic
and Hebrew word for “life", and Sweet HayaH has a lust for life that
pulsates through the music they create. Sweet HayaH is a high-energy festival
band, but don’t think that the sweetness makes them pure sugar. There is
genuine musical complexity layered into their Rock-Soul-Funk blend, and if
there was to be one band to represent the diversity of culture and
exuberance found in the Bay Area it would be Sweet HayaH. All of the
members of Sweet HayaH were first local musicians in their own right, and since
they converged the band’s reach has grown bigger and bigger. Sweet
HayaH has kept up an impressive touring schedule and taken their high
energy live show all over in 2015 including a run to SXSW. Sweet HayaH has
had the honor of performing with some great bands and artists along the way
sharing the stage with living legends like Robby Krieger of The Doors.
It doesn’t matter
whether Sweet HayaH are opening or headlining, whether they are playing to
their local following or to new audiences, the band always puts on the type of
show that invigorates the soul and certainly gets them invited back every time.
The connection they make with their audience is palpable, and their dedication
to their community and music scene is deep. Sweet HayaH loves to make their
shows a platform for local talent to guest star, and for people to connect
through music. According to their producer Todd Jeremias, the band's energy and
vibe are the perfect backdrop for their exceptionally gifted front woman Nehal
Abuelata who often draws comparisons to legendary vocalists like Tina Turner,
Carol King, Aretha Franklin, Amy Winehouse even Janis Joplin to name a few...
UPCOMING RELEASE
Sweet HayaH will
release their first fully produced 12-track album "Gentle Lies" this
year, to be followed by a tour. One of their upcoming singles features a track
where the band has included twenty of their friends singing the chorus. Through
their live and studio performances, the group’s dynamics and interactive nature
continue to invite more “Sweet” Hearts to join in the celebration of life.
Sweet
HayaH includes:
·
Nehal Abuelata (lead vocals/keyboard)
·
Devin Moreno (guitar/backup vocals)
·
Josh Gardner (drums/backup vocals)
·
Aaron Marquez (bass)
·
Brandon Garcia (trumpet/tambourine)
·
Kosuke Okamura (percussion)
Super
Bowl City presented by Verizon is the Host Committee’s free-to-the-public fan
village designed to celebrate the milestone Super Bowl 50 and to highlight its
unique place in the Bay Area. It will be open from January 30 – February 7,
2016.
Celebrate America's Biggest Game at Levi's Stadium, Feb7!
